The Team
The Team – Connecting With You
Rich in talent and character; The Buyer Group takes a personalized approach to service. Get to know us and sit down with us for 60 seconds.
Lisa Buyer – President & CEO (bio)
In search of balance. Somewhere between perfecting her warrior pose and taking her daughter to the beach, public relations powerhouse Lisa Buyer is navigating her fourth successful business venture-The Buyer Group. The difference is in the search.
The spirited entrepreneur, who co-founded L&L Communications in 1993 and Moxie Group in 2000, balances the perfect blend of search engine friendly public relations, branding and business consulting for each client.
Joe Laratro – SEO/SEM Expert (bio)
Taking SEO and SEM out of the boiler room and into the boardroom, The Buyer Group merges its interactive public relations programs with the latest search engine strategies. Joe Laratro collaborates with The Buyer Group’s online PR and social media programming.
Maria Harrison – Internet Marketing & Media Planning(bio)
13+ years of traditional and interactive marketing experience with core expertise in usability, email marketing, and media planning, buying and optimization. Industry speaker, moderator, educator.
Lauren Cook – (bio)
Tweeting for PR comes naturally to Lauren who actively documents life’s little ironies from her personal account. Originally from sunny Tampa, Florida, Lauren is a graduate of the University of Central Florida. Focusing on luxury resorts and destination management, Lauren’s marketing, public relations and social media background is rooted in the hospitality industry.
Cindy Metzler – Account Manager (bio)
In a New York minute. That describes the energy between Cindy Metzler and The Buyer Group. Born and raised in NYC, this native New Yorker brings the perfect blend of Madison Avenue edge and SoFlo style. Cindy Metzler has more than fifteen years experience in marketing and public relations. She joined the Buyer Group after a decade of collaborating with Lisa Buyer at Moxie Group and L&L Communications. The duo worked in synch with clients, teams and associates to create award-winning campaigns and headline news.
Carl W. Krouch – (bio)
Stephen Rosen – (bio)
Public relations friendly web sites are mission critical in today’s social media centric world. The Buyer Group takes web sites seriously when it comes to online public relations strategies and partnering with a web design company that “gets” the connection between content, design, SEO and user functionality. Stephen Rosen’s company sitemind, a web studio of designers offering more than 14 years experience in developing quality, custom web solutions including blogs, micro sites and digital media assets.
