Twitter Facebook YouTube LinkedIn Flickr Google Delicious Digg Stumble Upon Yelp
Share/Bookmark

» Monthly Archives: March 2010

The Buyer Group’s Lisa Buyer Presents and Tweets @SES NY

By: Lisa Buyer on 03/25/2010

Interactive Public Relations and Branding Expert Takes Search Engines and Social Media to CEOs, CMOs via News Search Panel Presentation

New York, NY – March 24, 2010–The New Rules of Marketing and PR is more than just a book by keynote speaker David Meerman Scott, @dmscott, at this week’s Search Engine Strategies Conference in New York, where Lisa Buyer is presenting on the News Search Optimization panel and moderating two more:… Read more »

SES NY, Social Media Saviors and PR Scandals

By: Lisa Buyer on 03/15/2010

I’m on a social media high and wanted to share the excitement with you! A lot is happening in my social media/PR/SEO world that matters to both of us. So here are some quick updates to keep you in the circle.

Happy to get published by ClickZ
Thanks to the inspiring words from Mark Jackson at SES Chicago back in December, I decided to play the other side of journalism and write… Read more »

Lisa Buyer on ClickZ: Better PR, Search Results, and Happiness Using Social Media

By: Lisa Buyer on 03/09/2010

The press release is now the tweet, the post, and the status update, according to Lisa Buyer, President and CEO of The Buyer Group.

Social Media is changing the way public relations, search and marketing are being executed whether you’re releasing a soon-to-be New York Times Best Seller or launching an innovative new product.

Buyer was recently published on ClickZ.com as she described how social media… Read more »

No Comment No Question, Tiger Woods Online PR “Strategy”

By: Lisa Buyer on 03/05/2010

By: Matt Innes

Tiger Woods didn’t turn himself into the first athlete to earn $1 billion without proving he was capable of dramatic comebacks and improbable victories.

As news continues to swirl in the aftermath of Woods’ public apology, fans and sponsors keep dropping like the PGA Tour’s television ratings, causing many to question Tiger’s strategy for mending his reputation and repairing his image.

I have speculated Tiger’s… Read more »